Friday 9 May 2014

La Roche-Posay Anthelios XL Sun Protection!

 New La Roche-Posay Anthelios XL  Compact-Cream SPF50+
[comes in two shades]

 New La Roche-Posay Anthelios XL Ultra-Light Fluid [face] 50+ 
[also comes in a tinted version]

 La Roche-Posay Anthelios XL Nutritive Oil [Body] 50+
and La Roche-Posay Anthelios XL Sensitive Lipstick 50+

Hey Beauty Lovers! At the La Roche-Posay event it was all about sun protection, the event was organised with one and only mission: to get us ready for the summer! La Roche-Posay Anthelios [SPF30] and Anthelios [SPF50+] is their sun protection range. As the sun starts to come out and skin gets exposed to the dangerous UVB and UVA rays, skincare with a high protection becomes vital! UVB is the light that causes damage on the surface of the skin without penetrating the epidermis, which results in sunburn. Although a sunburn may appear to be only a temporary skin issue it can actually cause permanent damage. A sunburn is essentially dehydrating the skin which leads to premature aging such as wrinkles.

UVA however, penetrates deep into the skin dermis and causes long-term or permanent skin damage that can take years to develop before it becomes evident. UVA just like UVB but worse causes premature skin aging: age-spots, skin pigmentation, deep wrinkles. But the main danger is a potentially life threatening skin damage, that is why you should insure at all times when exposed to the sun that both UVB and UVA protection factors are in your sun protection products! 

Here are a few interesting facts: 80% of premature skin ageing is due to exposure to UVA or UVB rays. What was surprising to find out is that 70% of consumers use the same sun screen product on their body & face. Obviously the skin on the face is a lot more fragile and therefore needs a much higher sun protection factor, ideally SPF30 for the body and SPF50 for the face. 

The two new products are the Cream Compact and Ultra Light Fluid, both already available. The Cream Compact is SPF50+ foundation that is basically make-up and skincare in one, comes in two shades. It has a soft matte finish, creates a smooth texture for a perfect complexion, and doesn't feel heavy. Ultra Light Fluid is a lightweight SPF50+ facial sun protection with no white residue that is great for combination skin, it also comes in a tinted version. So make sure you are protecting your skin this summer!


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